I build digital products and custom software for a wide range of industries, from SaaS platforms and CRMs to dashboards, automation, and integrations.
PROGN helps clinics manage leads and conversations. PrognDOCS keeps documents, signatures, and deadlines in one place.
AI-powered CRM with WhatsApp for clinics
Brings leads from WhatsApp, landing pages, and forms into one place, so the team can track every conversation and know what comes next.
It might be an internal tool, the first version of a SaaS product, or an integration between the tools you already use. I start with the goal and build around it.
One place to see where each lead came from, who owns the conversation, what has already been discussed, and what needs to happen next.
Common problems
What changes
Each case study covers the problem behind the project, the interfaces I designed, and how the product works in practice. The examples use fictional data to protect private information.
A CRM built for clinics to manage every lead from the first message through the team's follow-up, with AI-powered intake, a sales pipeline, scheduling, and tasks.
A system for sending PDFs through secure links, collecting signatures, and tracking deadlines, evidence, and signature receipts without parallel spreadsheets.
A platform for beauty professionals to showcase services, accept bookings, and manage their team, Pix deposits, and subscriptions.
I also build landing pages that explain the offer clearly and guide visitors to WhatsApp, a form, or directly into the CRM.
A landing page designed to present Syncorgrup's offer with a direct message and a clear path to get in touch.
Explain the offer and make it easy to start a conversation.
Visit site
A product page for Gloss Link that highlights scheduling, services, and management tools for beauty professionals.
Introduce the product and make the next step clear.
Visit siteI start by understanding how the work gets done and where time is being lost. Then I map the rules, define the first release, and build a version you can put to work and validate.
I do not start with a technology checklist. I start with the people using the product, the data it needs to handle, and the systems it needs to connect to.
I can start with an early idea, a process that needs work, or a product that has outgrown its current setup.
I'm a full-stack developer. I build both new digital products and software designed around a specific business need.
I pay attention to the friction that shows up every day: leads that never get a reply, duplicate data entry, hard-to-find documents, and reports built by hand. Those are the problems I turn into clear product flows.
I handle the interface, business rules, data, and integrations to deliver a tool that makes sense to the people using it and does not rely on someone remembering every step.
Quick answers about my products, custom projects, and what to expect from the first conversation.
Both. PROGN and PrognDOCS are products I have already built. If neither one fits the problem, I can build a custom solution.
Yes. Tell me how your clinic receives and manages leads, and I will assess what PROGN already covers and what would need to be customized.
It works with PDFs, secure links, handwritten signatures, evidence records, and signature receipts. Show me the document and the workflow it follows, and I can tell you whether the product is a good fit.
Yes. I can walk you through the screens and key flows using fictional data. Product access and source code stay private because the systems handle information and business rules that should not be exposed.
Yes. I build pages that present the offer clearly and direct each inquiry to WhatsApp, a form, or straight into the CRM.
I first need to understand the problem, who will use the product, and what belongs in the first release. Once that scope is clear, I can recommend an approach and prepare an estimate.
A simple message is enough. Tell me how the work is handled today, what takes the most time, and what you would like to track more clearly. You do not need a finished brief.
Have a different situation? Send me a WhatsApp message and tell me what you need to solve.
Chat on WhatsAppGet in touch
It might be a new product, an internal tool, an integration, or simply something that takes too much time today. Send me a message on WhatsApp and tell me what is going on.
